Monday Motivation from Nina Vir, Founder at Daily Dress Me

Mondays can be rough and, sometimes, we can all use some motivation. Our #MondayMotivation blog series brings you tips and life hacks from industry leaders and some of the most creative entrepreneurs out there.

We sat down with Nina Vir, Founder at Daily Dress Me, a platform that tells you what to wear based on the weather in your city. She discusses starting her launching her business at just 16, solving a basic problem and all the ‘noise’ in her industry.

What inspired you to start your business?
I launched Daily Dress Me when I was 16 years old, inspired by a simple idea: wouldn’t it be easier if the weatherman just told us what to wear? I was propelled by my intuition about the idea, and my curiosity to see it come to fruition.

What’s been the biggest challenge you’ve faced so far?
I was working on Daily Dress Me throughout college, so it was tough at times to balance school and work. Many of my peers were dropping out of school to run their companies full time, so I often wonder where I would be today if I had taken that path. Luckily, I attended Babson College, a school with a huge emphasis on entrepreneurship, so many of the classes I chose to take were geared towards running and growing Daily Dress Me.What’s been the greatest reward?
The greatest reward, by far, has been hearing from users of Daily Dress Me. I’ve amassed a loyal community and receive countless notes from my users — many of whom have been using the site for years and depend on it to get ready each morning.What is the biggest thing you’d like to see changed in your industry, and how are you working toward making that change happen?
There is so much noise in this space! There is no shortage of places to look for fashion inspiration, yet none of them feel truly meaningful or useful. Daily Dress Me, on the other hand, exists to solve a specific problem. We don’t engage in clickbait content and are agnostic to microtrends. Instead, we add a crucial layer of context on top of all the noise by rooting ourselves in a utility (the weather).Who or what motivates you to keep going, even when things get tough?
I always think back to the basic problem we are solving — deciding what to wear each morning — and how it is such a ubiquitous pain point.What’s one piece of advice you’d give to another entrepreneur just starting out?
Read a lot! Whatever you want to learn about is probably already out there, either in the form of thought pieces from esteemed founders and investors, classic books on strategy and management, or industry specific blogs and newsletters. That being said, it’s equally important to filter all the information you ingest and think about how it is relevant to you at this stage of time.

What do you do every Monday morning to prepare and motivate yourself for the coming week?
Every Sunday, I map out my week by thinking of the top three goals I want to accomplish that week. These are essentially sub-goals for my monthly and yearly goals. Then when I wake up on Monday mornings, I’m focused, prepped and ready to tackle the week. I find that if you start with a to-do list it can feel endless, whereas if you set your finish line — the goals — you build momentum and a sense of purpose.


For more #MondayMotivation, check out our interview Kim Shamsiddin, Founder at Al Shams, a luxury apparel brand for the sophisticated Muslimah whose style embodies elegance, grace and modesty. She discusses starting her business out of pure frustration, keeping her product high-quality to meet her expectations, and the importance of flexibility in starting a new business.